Youthful optimism, a strong work ethic and above all a desire to do good within his community are the most notable traits that lie behind the success Tinu Elenjical has made of his financial IT services consultancy Elenjical Solutions. And it is precisely this ethical entrepreneurial force that has been hailed by Africa’s leading SME organization NSBC at its 12th annual awards ceremony in Johannesburg this month. Named alongside other leading entrepreneurs from the world of business, Mr Elenjical was noted for his clear business vision, desire to boost local talent and his hard work, sacrifice and persistence in setting up his business eight years ago at the age of 28. Mr Elenjical was not only granted a place among the Top 20 entrepreneurs in the country as part of the prestigious NSBC awards – which were celebrated virtually earlier this month – but he was also handed a Special Award for his notable efforts in the field of finance technology. Mike Anderson, Founder and CEO of NSBC, said: “Growing small and medium businesses is vital to the local economy and its ever-growing rate of unemployment. This type of innovation and entrepreneurial spirit will undoubtedly cultivate a much healthier business landscape for all involved.” Luck, need and hard work Commenting on his success, Tinu Elenjical says: “Like many entrepreneurs, becoming one was a combination of happenstance, necessity and an underlying belief that I could create a company that would be as good as any in the international field I was…
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